Our client, Gliszen, a prominent fashion retailer based in Germany, aimed to expand their business by entering the online marketplace space. With a solid brand reputation and an established supplier network, their goal was to capitalize on the growing eCommerce trend and provide customers with a wider variety of fashion products through a unified online platform.
The key challenge was to develop a scalable and sustainable eCommerce solution that could:
Seamlessly integrate products from multiple suppliers
Maintain a uniform and high-quality customer experience
Support long-term growth and adaptability
Client Category
Gliszen, Germany Ecommerce
To maintain product and brand quality, we implemented a structured supplier onboarding process. Each supplier had to meet predefined standards, including submitting product samples for review. We also provided clear guidelines for product photography and descriptions to ensure a cohesive and professional presentation across the marketplace.
To simplify the customer journey, we introduced a consolidated checkout system that enables buyers to purchase from multiple vendors in one seamless transaction. A dynamic shipping calculator was added to provide accurate delivery estimates based on customer location and product specifics. We also developed an internal shipping interface to support smaller vendors without technical capabilities, making it easy for them to participate.
The platform launched successfully and was well-received by both end-users and participating suppliers. Gliszen significantly broadened their product catalog, offering customers a more diverse range of fashion choices. The solution not only generated new revenue streams but also laid a strong foundation for future scalability and market expansion.